At SearchKings™, we specialize in managing Google AdWords campaigns and providing customers with measurable outcomes. We are proud to work with over 200 customers around Africa and a further 1000 + businesses across Canada, United States, United Kingdom, Mexico, Chile, Columbia, Peru, and Australia.
Our diverse customer base has given us experience managing AdWords across a variety of industries. In fact, SearchKings™ is one of the fastest growing Google AdWords companies in South Africa.
GOOGLE ADWORDS CAMPAIGNS
Running a search marketing campaign on Google can be expensive, especially if you don’t have a plan. Google AdWords was created to be user-friendly, and because of that, it is very easy to purchase broad keywords and blow your budget without generating a single call or email. At SearchKings™, our job is to maximize every rand spent on Pay-Per-Click advertising, and to make sure that we only pay for quality website traffic and visitors ensuring a return on any marketing investment.
Hyper-local Search is changing the way people look for goods and services. Remember, because you pay Google every time a user clicks on your advertisement, it is crucial that you eliminate keywords that do not generate quality traffic. Your keywords and ads must be finely tuned and focused on local search results.
Specific geographic targeting is another way to focus your PPC Campaign, as people are searching locally now more than ever. It is essential that both your Keywords and Advertisements target local search.
SETTINGS & EXPERIMENTS
There are many more steps to follow when building a Google AdWords Campaign which can be time consuming and are changing almost daily even for the most organized business owner. Why not stick to what you do best and outsource this highly specialized skill to a team of trained & qualified Google Professional.
SITE SPEED OPTIMIZATION
Often overlooked, the speed of your landing page is a critical factor in how Google determines what you pay for each click. Speed is crucial for achieving top positions in both natural and paid search. While it is possible to overcome a slow site by bidding more, we want to save money and maximize your ad spend as optimally as possible. Simple website upgrades, and properly developed code will help ensure a fast and pleasant user experience.